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Charli xcx to star in Super Bowl ad

Charli xcx and her The Moment co-star Rachel Sennott are set to feature in a Super Bowl ad for the beverage brand Poppi.

The Brat singer and actor revealed the news on Sunday via Instagram.

The ad for the low-calorie, low-sugar fizzy drink is directed by Aidan Zamiri, who also directed Charli and Rachel in the mockumentary The Moment.

Poppi described its new commercial as "a spot built for the fans this Super Bowl" in a statement on Sunday.

Just a week away, the 2026 Super Bowl has Bad Bunny lined up as headliner for the highly-anticipated Apple Music Super Bowl LX Halftime Show.

Green Day, Charlie Puth, Brandi Carlile and Coco Jones are among the performers set for the pre-game ceremony and show ahead of the New England Patriots taking on the Seattle Seahawks in Santa Clara, California.

Last year, the list of celebs in Super Bowl LIX commercials ranged from David Beckham and Seal to Matthew McConaughey and Tim Robinson. If the early teasers for Super Bowl LX are anything to go by, the 2026 ads will once more be star-studded affairs.

The trio of Peyton Manning, Post Malone and Shane Gillis are featured in a teaser for Bud Light, while Sabrina Carpenter will be making her Super Bowl commercial debut for Pringles.

Photo: Cover Media
Source: Cover Media
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